Wednesday, 18 January 2012

Digipak Advertising Research

Best way to advertise an album on PhotoPeach.







From this short PhotoPeach presentation we learnt the forms and conventions of digipak advertising of an artist/band.

  • brand
  • all artists
  • social media links
  • links to web-stores e.g. iTunes, Amazon MP3
  • ratings/reviews
  • band website


When planning our advertisement we will adhere to these codes and conventions to ensure the branding of the band is consistent throughout all promotional activity

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